Thank you for shopping with us. Alexander Enterprises (“Alexander Enterprises,” “we,” “our” or
“us”) is fully committed to protecting your privacy. We’d like to
take a minute to explain the information that we collect from and about you,
how we do it, how and why we use that information, and how your information may
be shared with third-parties.
First, it is important to understand that this Privacy Policy governs and
applies to your use of, and any content, products, or services made available
from or through, the website BreakfreeU.com, including any subdomains thereof
(“Website”). The Website is owned and operated by us.
Second, please be sure to read this entire Privacy Policy before using or
submitting information to or over the Website. By accessing the Website on any
computer, mobile phone, tablet, or other device, you agree to the terms of this
Privacy Policy. If you do not agree to the terms of this Privacy Policy, please
do not use this Website.
Third, this Privacy Policy is only applicable to the Website and not to any other
websites that you may be able to access from the Website, each of which may
have data collection, storage, and use practices and policies that differ
materially from this Privacy Policy. When you leave the Website via a link to
another website, you are subject to that site’s privacy policy, terms of use,
and other policies (“Third Party website policies”) applicable to
that site and you should review the Third Party website policies.
Fourth, we may modify this Privacy Policy at any time. If we decide to change
this Privacy Policy, we will post those changes to the Website. Please check
back frequently for updates as it is your sole responsibility to be aware of
changes. Your continued use of the Website affirms your agreements to such
changes.
Finally, this Website is intended for users who are located in the United
States of America. Any users of the Website not located in the United States of
America understand and agree to submit to the applicable laws and
jurisdiction(s) of the United States of America which govern the use of this
Website and the owner’s collection and use of your personal information.
Section 1 – What Information Do We Collect?
We may collect two different types of information, Personally Identifiable
Information (“PII”) and Non-Personally Identifiable Information
(“Non-PII”). PII is information that identifies you as an individual
– for example, your name, address, telephone number, e-mail address, credit or
other payment card information, billing address, and shipping information.
Non-PII is aggregated information, demographic information, IP addresses, user
behavior data from web interaction metrics tools and other information that
does not reveal your specific identity. PII and Non-PII may be collected
anytime you access or use a BreakfreeU website. PII and Non-PII may also be
collected by BreakfreeU during in-person discussions, telephone conversations,
and electronic or other written communications. We also collect information via
cookies, as explained below in Section 4.
We collect information from you when you register on our Website, place an
order, enter a contest or sweepstakes, respond to a survey or communication
such as e-mail, or participate in another Website feature.
When ordering or registering, we may ask you for your name, e-mail address,
mailing address, phone number, credit or other payment card information, or
other information. You may, however, visit our Website anonymously.
We also collect information about gift recipients so that we can fulfill the
gift purchase. The information we collect about gift recipients is not used for
marketing purposes.
Like many websites, we use “cookies” to enhance your experience and
gather information about visitors and visits to our websites. Please refer to
Section 4 below for information about cookies and how we use them.
Section 2 – How Do We Use Your Information?
We may use the information we collect from you when you register, purchase
products, enter a contest or promotion, respond to a survey or marketing
communication, surf the Website, or use certain other Website features in the
following ways:
1. To personalize your site experience and to allow us to deliver the type of
content and product offerings in which you are most interested;
2. To allow us to better serve you in responding to your customer service
requests;
3. To quickly process and fulfill your transactions;
4. To administer a contest, promotion, survey, or other site feature; and
5. If you have opted-in to receive our e-mail newsletter, we may send you
periodic e-mails. If you would no longer wish to receive promotional e-mail
from us, please refer to the “How Can You Opt-Out, Remove or Modify
Information You Have Provided To Us?” in Section 8 below. If you have not
opted-in to receive e-mail newsletters, you will not receive these e-mails.
Visitors who register or participate in other Website features such as
marketing programs and “members-only” content will be given a choice
whether they would like to be on our e-mail list and receive e-mail
communications from us.
Section 3 – How Do We Protect Visitor Information?
We implement a variety of security measures to maintain the safety of your
PII. Your PII is contained behind secured networks and is only accessible by a
limited number of persons who have special access rights to such systems, and
are required to keep the information confidential. When you place orders or
access your personal information, we offer the use of a secure server. All
sensitive/credit/payment card information you supply is transmitted via Secure
Socket Layer (SSL) technology and then encrypted into our databases to be only
accessed as stated above.
Section 4 – Do We Use “Cookies”?
Yes. Cookies are small files that a site or its service provider transfers
to your computer’s hard drive through your web browser (if you allow) that
enables the site’s or service provider’s systems to recognize your browser and
capture and remember certain information. For instance, we use cookies to help
us remember and process the items in your shopping cart. They are also used to
help us understand your preferences based on previous or current site activity,
which enables us to provide you with improved services. We also use cookies to
help us compile aggregate data about site traffic and site interaction so that
we can offer better site experiences and tools in the future.
We may contract with third-party service providers to assist us in better
understanding our site visitors. These service providers are not permitted to
use the information collected on our behalf except to help us conduct and
improve our business.
You can choose to have your computer warn you each time a cookie is being sent,
or you can choose to turn off all cookies. You do this through your browser
(like Netscape Navigator or Internet Explorer) settings. Each browser is a
little different, so look at your browser Help menu to learn the correct way to
modify your cookies. If you turn cookies off, you won’t have access to many
features that make your site experience more efficient and some of our services
will not function properly. However, you can still place orders over the
telephone by contacting customer service.
Section 5 – Do We Disclose the Information We Collect to Third-Parties?
Yes. In certain circumstances, we may disclose your PII to third-parties
who assist in processing and shipping your order. Specifically, we may share
this information with certain suppliers, freight and shipping companies, and
manufacturers for the sole purpose of processing and shipping your order. We
may also disclose your PII to payment processors and PayPal for the purpose of
processing your order.
We may also disclose your PII to third-parties as follows:
(a) If we believe it is necessary because we believe there has been a violation
of the www.BreakfreeU.com Terms of Use and Terms & Conditions of Sale or of
our rights or the rights of any third party;
(b) To respond and comply with legal process (such as a search warrant,
subpoena, or court order) and to provide information to law enforcement
agencies or in connection with an investigation on matters related to public
safety, as permitted by law, or otherwise required by law; and/or
(c) If we or some or all of our assets are acquired by another company,
including through a sale in connection with bankruptcy, that company will
possess the information collected by us and provided by you, and it will assume
the rights and obligations regarding your information as described in this
Privacy Policy.
We may also disclose your PII with your express consent.
Except as described above, we do not sell, trade, or otherwise transfer to
third-parties your PII unless we provide you with advance notice and obtain
your consent. The term “outside parties” does not include BreakfreeU.com.
It also does not include website hosting partners and other parties who assist
us in operating our Website, conducting our business, or servicing you, so long
as those parties agree to keep this information confidential.
Non-PII may be provided to other parties for marketing, advertising, or other
uses.
Section 6 – Who is Responsible for Safeguarding User Names and Passwords?
If you acquire a BreakfreeU subscription, you will be required to create an
account with BreakfreeU. You warrant that the information you provide us is
truthful and accurate, and that you are not impersonating another person. You
are responsible for maintaining the confidentiality of any password you may use
to access your BreakfreeU account, and you agree not to transfer your password
or user name, or lend or otherwise transfer your use of or access to your
account, to any third-party. You are fully responsible for all transactions
with, and information conveyed to, BreakfreeU under your account. You agree to
immediately notify BreakfreeU of any unauthorized use of your password or user
name or any other breach of security related to your account. You agree that BreakfreeU
is not liable, and you will hold BreakfreeU harmless, for any loss or damage
arising from your failure to comply with any of the foregoing obligations.
Section 7 – Who Owns the Photographs and Testimonials On the BreakfreeU
Website?
The short answer is that we do. Anything that you submit or post to the
Website and/or provide us, including without limitation, photographs,
testimonials, ideas, know-how, techniques, questions, reviews, comments, and
suggestions (collectively, “Submissions”) is and will be treated as
non-confidential and nonproprietary, and we shall have the royalty-free,
worldwide, perpetual, irrevocable and transferable right to use, copy,
distribute, display, publish, perform, sell, lease, transmit, adapt, and create
derivative works from such Submissions by any means and in any form, and to
translate, modify, reverse-engineer, disassemble, or decompile such
Submissions. All Submissions shall automatically become our sole and exclusive
property and shall not be returned to you.
Section 8 – How Can You Opt-Out, Remove or Modify Information You Have
Provided to Us?
To change your email subscription to our updates and newsletters, simply
click the “unsubscribe” link at the bottom of our emails. This will
allow you to unsubscribe and / or change your notification settings. Please
allow up to ten (10) business days for any removal request to be processed.
Please note that if you decide not to receive marketing e-mails from us, you
may still receive transactional messages regarding your order(s) (i.e., order
confirmation, shipping information, customer care notifications, etc.) and your
account.
To delete all of your online account information from our database, please
email support@BreakfreeU.com and ask to have your membership and /or payment
information cancelled / removed. Please note that we may still maintain
information about an individual sales transaction in order to service that
transaction and for record keeping. The foregoing notwithstanding, the rights
granted to us in Submissions as provided in Section 7 above shall continue and
be irrevocable.
Section 9 – Internet-Based Advertising
We may partner with third-party service providers to serve ads on our
behalf on non-affiliated third party sites. These third party websites and
advertisers, or Internet advertising companies working on their own behalf,
sometimes use technology to send, directly to your browser, advertisements that
appear on our Website. They may also use cookies, web beacons and other
technologies to collect anonymous information in order to measure the
effectiveness of their ads and to personalize advertising content. Some of
those ads may be personalized, meaning that they are intended to be relevant to
you based on information we or the online advertising network serving the ad
collect about your online activities here and elsewhere over time. For example,
anonymous information collected across multiple sites that you visit over time
may enable the ad network to predict your preferences and show you ads that are
most likely to be of interest to you.
To opt out of these types of ads, please visit the Network Advertising
Initiative (NAI) for information about how to opt-out of internet-based
advertising by their members. See http://www.networkadvertising.org for general
information about the NAI and
http://www.networkadvertising.org/managing/opt_out.asp for the opt-out page.
You may also visit https://www.aboutads.info/consumers/ to learn about
internet-based advertising and how to opt-out from online behavioral ads served
by some or all participating companies.
BreakfreeU also may use tools such as Google AdWords and Google Display
remarketing services to advertise on third party websites (including Google) to
previous visitors to our Website. This could mean that we advertise to previous
visitors who haven’t completed a task on our Website, for example by using the
contact form to make an inquiry. This remarketing could be in the form of an
advertisement on the Google search results page, or a site in the Google
Display Network. Third-party vendors, including Google, use cookies to serve
advertisements based on someone’s past visits to the Website. Of course, any
data collected will be used in accordance with this Privacy Policy and Google’s
privacy policy.
You can set preferences for how Google advertises to you, including by opting
out of internet-based advertising over Google through the use of cookies, by
visiting the Google Ad Personalization page (https://adssettings.google.com).
Section 10 – Third party links
In an attempt to provide you with increased value, we may include third
party links on our site. As noted above, these linked sites have separate and
independent privacy policies. We therefore have no responsibility or liability
for the content and activities of these linked sites. Nonetheless, we welcome
any feedback about these linked sites (including if a specific link does not
work).
Except where expressly stated by BreakfreeU, BreakfreeU is not affiliated or
associated with operators of any third party websites that link to or are
linked from any BreakfreeU-maintained website. BreakfreeU disclaims any
responsibility for the accuracy or content of information found on third party
websites that link to or are linked from any BreakfreeU website. BreakfreeU
disclaims any responsibility for the security of any information (including
without limitation credit or other payment card and PII that you may provide to
any third party). BreakfreeU reserves the right, at any time and in its sole
and absolute discretion, to block links to any BreakfreeU-maintained website
through technological or other means without prior notice.
Section 11 – Changes to Our Policy
If we decide to change our privacy policy, we will post those changes on
this page (https://BreakfreeU.com/privacypolicy1). Policy changes will apply to
information collected after the date of the change. Changes and clarifications
will take effect immediately upon their posting on the Website. If we make
material changes to this policy, we will notify you here that it has been
updated, so that you are aware of what information we collect, how we use it,
and under what circumstances, if any, we use and/or disclose it.
Section 12 – Questions and feedback
We welcome your questions, comments, and concerns about privacy. Please
send us any and all feedback pertaining to privacy, or any other issue.
Section 13 – Online Policy Only
This online privacy policy applies only to information collected through
our website and not to information collected offline.
